"Media Essentials is a new kind of introductory text. It's built to help students focus on the fundamentals, so that no matter how the media evolves, students can understand what's really going on. Brought to you by best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos, the book distills the essential information on media industries and major concepts, incorporates the authors' accessible critical approach, and ..."
"The #1 introduction to mass communication text, Media and Culture offers a critical approach to media literacy, a cultural perspective, compelling storytelling, and comprehensive coverage of the media industries to help students understand the complex relationship between the mass media and our shared culture. And, because each year brings numerous changes in the media — whether it’s exploring new trends like Twitter, thinking about the ..."
"While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of "Media & Culture: Mass Communication in a Digital Age" enriches students' understanding of these experiences a skill that has become more important than ever. "Media & Culture" starts with the digital world students know and then goes further, focusing on what the ..."
"Media Essentials focuses on the fundamentals of mass communication, helping students keep pace with today's rapidly evolving and converging media. Best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos distill the essential information on media industries and major concepts, incorporate their accessible critical approach, and give students all the study tools they need to succeed in the course and be savvy media ..."
"Today's communication students need a book that keeps pace with the ever-changing world of mass media – and with their own experiences as media consumers. While students may be familiar with the latest in digital technology, Media & Culture can help enhance their understanding of how we arrived at this point, and where we may be headed in the future. Using its signature critical process, cultural perspective, up-to-the-minute examples, ..."
"Critiquing the mass media, and the role those media play in our lives, requires a critical eye. "Media in Society" gives students in upper level media courses a unique narrative-based approach to media criticism, exploring the stories media tell as well as the stories we tell about the media when we describe how it affects us. Organized thematically, "Media in Society" examines topics like narrative genre, entertainment culture, news, p ..."
"The #1 introduction to mass communication, Media & Culture goes beyond the basic facts and presents students with a critical and cultural perspective on the media. A unique five-step process encourages media literacy and focuses on the reciprocal relationship between the mass media and our shared culture, helping students to become active participants in the media. The current examples, compelling storytelling, and cutting-edge new desi ..."
"Media Essentials focuses on the pivotal aspects of mass communication, helping students better understand what the media is and the impact of the most vital recent changes on the mass-media landscape. The new Media Essentials features an array of Digital Turn and Media Literacy boxes with specific, detailed case studies providing windows to broader ideas about the media, and a robust program of LaunchPad videos and Web clips that drive ..."
"It's no secret today's media landscape is evolving at a fast and furious pace — and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the ..."
"Mathilda Hardwicke, a rebellious artist rejected by her family and New York society, heads west to Gold Rush California to make a new life for herself as a mail-order bride. When fate leaves her at the altar in Paradise Bar--a ramshackle gold camp full of ragtag miners--she's sure she's leaped out of the frying pan and into the fire. But unbeknownst to Mattie, she has a protector. Sakote, a fierce Konkow warrior, is bound by honor to ..."
"PASSION’S EXILE: Haunted by an unforgivable crime, the once noble swordsman, Sir Pierce of Mirkhaugh, now wanders Scotland as the sword-for-hire known as Blade. His latest mission—to unmask two assassins among the pilgrims bound for St. Andrews—goes awry when spirited Rosamund of Averleigh joins the entourage, tempting Blade from his solitude and making him believe in redemption. What he doesn’t know is that Rose is fleeing for her ..."
"While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of Media & Culture: Mass Communication in a Digital Age enriches students' understanding of these experiences – a skill that has become more important than ever. Media & Culture starts with the digital world students know and then goes further, focusing on what these ..."
"River Stones Grow Plants tells the tale of the accidental scientist Richard Campbell’s 1994 encounter with his uncle, Dr. Thomas Logan, who unintentionally dropped of a few watermelon seeds in his gravel bed designed for weed block with lawn fabric separating the soil from the gravel. The next spring a watermelon grew. The roots simply lined above the lawn fabric under the rocks, separated completely from the soil. After years of obser ..."
"While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of "Media & Culture: Mass Communication in a Digital Age" enriches students' understanding of these experiences a skill that has become more important than ever. "Media & Culture" starts with the digital world students know and then goes further, focusing on what the ..."
"Media Essentials focuses on the fundamentals of mass communication, helping students keep pace with today's rapidly evolving and converging media. Best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos distill the esse"
"While we all use digital technology daily many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The tenth edition of Media & Culture: Mass Communication in a Digital Age enriches students' understanding of these experiences by focusing on what the constant changes mean to their everyday lives. Since the publication of the tenth edition, we've seen even more changes: revisions i ..."