"Mass media have taken the digital turn: they have made the transition from the analog past into our digital future. Today's communication students need a book that keeps pace with those changes--and with their own experiences as media consumers. While students may be familiar with the latest technology, "Media & Culture" can help enhance their understanding of how we arrived at this point, and where we're headed. The new edition explore ..."
"The media are in a constant state of change, accelerated by the recent turn in digital technology. The new 2015 update of Media and Culture keeps up with the newest changes unfolding over YouTube, Twitter, Facebook, and other feeds—because the speed of today's media stories requires an understanding of the complex connections between media and our culture. The 2015 update includes the latest media developments and coverage of the politi ..."
"Bedford’s new course space, LaunchPad, combines an interactive e-book with high-quality multimedia content and ready-made assessment options, including LearningCurve adaptive quizzing. Pre-built units are easy to assign or adapt with your own material, such as readings, videos, quizzes, discussion groups, and more. LaunchPad also provides access to a gradebook that provide a clear window on performance for your whole class, for individu ..."
"Bedford’s new course space, LaunchPad, combines an interactive e-book with high-quality multimedia content and ready-made assessment options, including LearningCurve adaptive quizzing. Pre-built units are easy to assign or adapt with your own material, such as readings, videos, quizzes, discussion groups, and more. LaunchPad also provides access to a gradebook that provide a clear window on performance for your whole class, for individu ..."