| | Zero Base Pricing(1st Edition) Achieving World Class Competitiveness Through Reduced All-In-Costs by David K. Burt, Warren E. Norquist, Jimmy Anklesaria, James Anklesaria Hardcover, 445 Pages, Published 1990 by Probus Professional Pub ISBN-13: 978-1-55738-132-3, ISBN: 1-55738-132-1
"America's most successful companies have begun to redirect their product pricing and cost-cutting efforts from merely trying to get the best price from their suppliers to a more rigorous and all-emcompassing new concept called Zero Based Pricing. This new approach, based on the all-in-costs approach to purchasing management, addresses all the phases of a product's manufacturing process, including it's design, the procurement of ..."
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